How to Drive Superior Results by Serving Others

Auteur: Bachelder, Cheryl
Editeur: Berrett-Koehler Publishers
Publication: 2015
Edition n°:
ISBN: 978-1-62656235-6
e-ISBN:
 
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  • Major business leader: Bachelder is the CEO of Popeyes® Louisiana Kitchen Inc., a multibillion-dollar chain of more than 2,200 restaurants around the world. She has been profiled in the Wall Street Journal and the New York Times, and she was recently named by CNBC s Jim Cramer as one of his œ21 Bankable CEOs for 2014.
  • Contrarian: Bachelder challenges conventional leadership practices by demonstrating that a bold ambition to lead through service is not some warm and fuzzy notion but a difficult, disciplined, and principled approach that, done right, yields remarkable results.

Cheryl Bachelder joined an ailing restaurant chain and turned it into the darling of the industry "by daring to serve the people in her organization well.

When Bachelder was named CEO of Popeyes in the fall of 2007, guest visits had been declining for years, restaurant sales and profit trends were negative, and the company stock price had dropped from $34 in 2002 to $13. The brand was stagnant, and relations between the company and its franchise owners were strained.

By 2014, average restaurant sales were up 25 percent, and profits were up 40 percent. Popeyes market share had grown from 14 percent to 21 percent, and the stock price was over $40. The franchisees were so pleased with the turnaround that they began reinvesting in the brand, rapidly remodeling restaurants, and building new units around the world.

The difference maker, Bachelder says, was a conscious decision to lead in a new way. She and her team created a workplace where people were treated with respect and dignity yet challenged to perform at the highest level. Silos and self were set aside in favor of collaboration and team play. And the results were measured with rigor and discipline. Servant leadership is sometimes derided as soft or ineffective, but this book shows that it s actually challenging and tough minded "a daring path. Bachelder takes you firsthand through the transformation of Popeyes and shows how a leader at any level can become a Dare-to-Serve leader.

  • Major business leader: Bachelder is the CEO of Popeyes Louisiana Kitchen Inc., a multibillion-dollar chain of more than 2,200 restaurants around the world. She has been profiled in the Wall Street Journal and the New York Times, and she was recently named by CNBC's Jim Cramer as one of his "21 Bankable CEOs" for 2014.
  • Contrarian: Bachelder challenges conventional leadership practices by demonstrating that a bold ambition to lead through service is not some warm and fuzzy notion but a difficult, disciplined, and principled approach that, done right, yields remarkable results.

Cheryl Bachelder joined an ailing restaurant chain and turned it into the darling of the industry-by daring to serve the people in her organization well.

When Bachelder was named CEO of Popeyes in the fall of 2007, guest visits had been declining for years, restaurant sales and profit trends were negative, and the company stock price had dropped from $34 in 2002 to $13. The brand was stagnant, and relations between the company and its franchise owners were strained.

By 2014, average restaurant sales were up 25 percent, and profits were up 40 percent. Popeyes' market share had grown from 14 percent to 21 percent, and the stock price was over $40. The franchisees were so pleased with the turnaround that they began reinvesting in the brand, rapidly remodeling restaurants, and building new units around the world.

The difference maker, Bachelder says, was a conscious decision to lead in a new way. She and her team created a workplace where people were treated with respect and dignity yet challenged to perform at the highest level. Silos and self were set aside in favor of collaboration and team play. And the results were measured with rigor and discipline. Servant leadership is sometimes derided as soft or ineffective, but this book shows that it's actually challenging and tough minded-a daring path. Bachelder takes you firsthand through the transformation of Popeyes and shows how a leader at any level can become a Dare-to-Serve leader.

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